The customer wanted to develop a premium floor display for four of its beer brands: Duvel, La Chouffe, Liefmans and Tripel d'Anvers.
Modularity was key, so that the look and feel of the unit could be easily changed depending on the brands displayed.
Kozmoz designed a stylish, robust and high-quality metal floor display, with easily interchangeable communication visuals to ensure modularity.
Magnetic visuals were created for the front of the unit and the shelves, with Forex panels on the sides. A cabinet at the base of the display provides a storage space for all the communication materials for the different brands.
This means that each store can interchange the visuals depending on the products presented or mix the various brands, and so adapt the look and feel of the unit according to the range being promoted!
"Kozmoz helped us to develop the unit quickly and immediately understood what we were looking for," says Peter Meere, Field Manager Food at Duvel Moortgat. "Thanks to continuous project monitoring and regular liaising between the two parties, our order was delivered on time. The display perfectly meets our needs and has also gone down very well with our customers!"
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